Shades of Change (International Co-production)

Shades of Change (International Co-production)

  • Worked alongside with our Chinese partners in helping them to engage choreographer Annarita Mazzilli, musician Andy Higgs, costume design Ella Bai to participate this international collaboration dance drama
  • Communicated between the artists and Jinan team during the whole creative period to ensure a complete understanding on both sides
  • Supported a 5-week long creative workshop in China for the guest artists to train the local dancers and to develop the production
  • Arranged the theatre’s showcases in Slovakia and Hungary from venue sourcing, touring schedule, audience engagements, and media and PR.

Shades of Change was produced by the Shandong Academy of Arts and the Shandong Provincial Theatre Creation Studio. Performance Infinity worked closely to the creative team in recommending international artists visiting China for the collaboration and presenting the piece locally in China as well as Slovakia and Hungary.

Shades of Change is inspired by the Chinese traditional culture “I Ching” which try to lead the viewer to change the perspective of the world and the humanities. It is using the third person interpretation of the bird as a creative idea, using the theories in “I Ching” to express the colour and change of the five elements, thus triggering different thinking of the present people treating tradition, treating nature, and treating life. The bird is both a realistic bird and a bird of thought, leading the audience to appreciate and find the beauty that the reality should have.

Audience Event

  • Focused on the Mandarin-speaking communities in London, who might have been neglected as a minority audience group.
  • Sharing the value and knowledge of theatre for everyone, helping to cultivate future audiences.
  • Bridging the gap between youth and theatre professionals, deepening interest in the performing arts.

Aiming towards contributing to audience development and cultural diversity in the UK, we launched a series of audience events among the UK-based Chinese community. The events included theatre tours and seminars surrounding the Royal Shakespeare Company’s The Orphan of Zhao, a V&A theatre collection tour, Chinese New Year celebration and Women’s Day special event surrounding the National Theatre of Scotland’s production tour in London. We had about 15 to 20 participants joining each event, aged between 18 and 35, ranging from students to professionals, and it was also the very first theatre experience for many of them.

The event titles are as follows:


  • The RSC production The Orphan of Zhao at Stratford-Upon-Avon
  • Theatre and Performance Guided Tour at V&A Museum
  • Feast, World Stages London Festival at Young Vic
  • Why the Lion Danced with Yellow Earth Theatre
  • Opening the Door: East Asians in British Theatre at British Theatre
  • Insights: The Art of Theatre Lighting at Royal Opera House
  • UKCTC Presents: In Conversation with Chen Xinyi and her “Religion of Dramatic Art”

To find out more, please visit the website:

Performing China on the Global Stage @ Leeds

  • Provided support to participating Chinese academics and theatre professionals to arrange relevant cultural activities and travel.
  • Provided media management to cover and report this event through UK-based Chinese media.

We interviewed the participating Chinese theatre professionals and academics during the 2-day event and provided full-coverage of the event through UK-based Chinese media platforms. We also supported scheduling and booking of the participants’ itinerary, providing consulting services around local cultural activities to ensure a high value and time-optimised event.


To find out more, please visit the website:

Mr. Wu Hsing-kuo’s
Masterclass and Workshop

  • Promoted the famous Taiwanese Artist, and his theatre company, across the London theatre cultural landscape.
  • Advised different solutions targeting Western theatre participants and Chinese communities in London. 
  • Increasing awareness of the nature and cultural significance of traditional Chinese Opera.

We offered consulting services for the Cultural Division of the Taipei Representative office in the UK, to introduce Mr. Wu Hsing-Kuo, the famous Taiwanese artist, actor and Director of the Contemporary Legend Theatre, to Londoners through local audience events. Through the well-organised event and workshop, the audience could easily come to understand the background of the artist himself, the style of traditional Chinese Opera in modern theatre, and what’s more, there was even a session to let people follow his demonstration and learn the movements of traditional Chinese Opera physically. Following a seminar at Asia House to promote the Contemporary Legend Theatre Company, we also fulfilled the role of audience and media management for the event.


To find out more, please visit the website:

ART.ZIP ISSUE09 – “New Writing”

  • Contributed over 70 pages of content showcasing 30 British Theatre-related companies and professionals.
  • Circulation of 50,000 across Asia-Pacific, introducing British theatre culture to Chinese readers through select themes and topics. 
  • Covered the first ever UK-China new writing collaboration to provide practical reference for future participants.

Collaborating with the contemporary art magazine ART.ZIP, which is a seasonal English-Mandarin bilingual magazine published throughout the Asian and UK markets, we delivered the special theatre issue featuring more than 30 British theatre companies, venues, educational organisations, academics and professionals. Educated and informed Chinese readers about theatre “new writing” through rich content and well-planned structure.

You are welcome to read the full edition online:

ART.ZIP ISSUE12 – “Visual Theatre”

  • Over 100 pages featuring reviews and informative insights into 40 British Theatre-related companies and professionals.
  • Cross-field cooperation once again with the highly popular visual arts magazine. 
  • With a circulation of over 50,000, published throughout the Asia-Pacific, we aim to bring an insight into British Theatre culture to Asian audiences.

Inspired by the success of our collaboration the previous year, we continued our co-operation with art magazine ART.ZIP, contributing to yet another edition. As our company has grown and become more deeply rooted in London, we were delighted to share our network of British Theatre professionals, and set the issue theme as “Visual Theatre”.


Over 100 pages covered more than 40 British theatre companies and professionals, and we were extremely grateful to be able to incorporate interviews with Mark Baldwin of the Rambert Dance Company, Penny Francis of the Puppet Centre, Slavka Jovanovic of The Little Angel Theatre, Leo Warner of 59 Productions, Joseph Seelig of London International Mime Festival. This special edition also features articles for The Roundhouse, NoFit State, Blind Summit, Complicite, DV8, Kneehigh, Shunt, Punchdrunk, Le Patin Libre, Fuel and Theatre O.


You are welcome to read the full edition online:

UK Theatre Management Training

  • Planned a 4-day event to incorporating visits from, and communication with, leading British theatre venues and professionals to give a general picture of the London based theatre industry landscape.
  • From cultural policymaking, programming, and producing to audience development and marketing, the topics are careful selected according to needs. 
  • Learning from practical experience, it was also a great experience for our staff.

We took charge in the project for CPAA to achieve the first UK-China theatre management experience tour at the end of 2014, organizing a 4-day event for 20 leading Chinese theatre managers and artistic directors to visit leading British theatres.


We were honored to invite policy-makers and theatre professionals from Mayor of London Office, Arts Council of England, British Council, The National Theatre, Royal Shakespeare Company, Barbican Centre, English National Opera, London International MIME Festival, Royal Central School of Speech and Drama, the Society of London Theatre, Lyric Hammersmith Theatre, Glynis Henderson Productions and KT Wong Foundation, to be our visiting organizations and guest speakers.


The participating Chinese delegates met up with and realised a fantastic mutual communication with British art management experts, and also visited many leading venues inside and outside of London during their tour.

National Theatre of China
Green Snake @ Edinburgh Fringe

  • Promoting a touring version of National Theatre of China’s contemporary classic to introduce contemporary Chinese theatre to an international audience.
  • Showcasing the highlights of the production through the National Museum of Scotland’s late night events to approach more local audiences. 
  • Achieved positive media coverage with the very limited run, through trusted local PR support.

We provided touring management and marketing support for the National Theatre of China to tour their Fringe version of Green Snake. Starting from 20thto 25th August 2014, 6 shows in total were successfully completed and received positive feedback from the media and the audiences. It has been listed as “a must see” on ‘What’s on Stage’ and also received recommendation in reviews from The Scotsman, The Stage, Fest magazine and Fringe Review, amongst others.


Joyce McMillan of The Scotsman   ★★★★

Broadway Baby                                   ★★★

The Skinny                                           ★★★

Taiwan Season 2014 @ Edinburgh Fringe

  • Promoting Taiwanese performing arts at one of the biggest arts festival in the world through governmental support.
  • Engaging the young and developing Taiwanese performing artists through securing the most suitable venues, best audience approach and media focus. 
  • One-stop services to support the companies and artists achieve a highly successful first-time Fringe appearance.

This was the first time that Taiwan’s Ministry of Culture had planned to present a ‘Taiwan Season’ at Edinburgh Fringe, as the showcase of Taiwan’s emerging performing arts including contemporary dance, physical theatre and music concerts. We were chosen to organise the event and provide one-stop services, spanning event-planning, strategy development, venue pitching, tour management, contract management, PR, marketing third party management and reporting of final results.


5 selected performing arts companies achieved exciting reviews from the professional media and ordinary audiences within the 3 weeks full-run during Fringe, at three outstanding theatre venues in Edinburgh. To promote ‘Taiwan Season’ from a branding perspective, this creates an international stage on which to showcase more artists in the near future.

Media Ratings

The Times                        ★★★★

The Scotsman                  ★★★★

The Herald Scotland       ★★★★

The Skinny                         ★★★★

Three Weeks                      ★★★★

Fresh Fringe                    ★★★★

Across the Arts                ★★★★

Exeunt                               ★★★★

Pangea Magazine            ★★★★

Dark Chat                         ★★★★★

The Taiwan Season official website:


The highlight video of all the performances at the Edinburgh Fringe 2014:

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