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A London based cultural communication agency.

We provided touring management and marketing support for the National Theatre of China to tour their Fringe version of Green Snake. Starting from 20thto 25th August 2014, 6 shows in total were successfully completed and received positive feedback from the media and the audiences. It has been listed as “a must see” on ‘What’s on Stage’ and also received recommendation in reviews from The Scotsman, The Stage, Fest magazine and Fringe Review, amongst others.
Joyce McMillan of The Scotsman ★★★★
Broadway Baby ★★★
The Skinny ★★★

This was the first time that Taiwan’s Ministry of Culture had planned to present a ‘Taiwan Season’ at Edinburgh Fringe, as the showcase of Taiwan’s emerging performing arts including contemporary dance, physical theatre and music concerts. We were chosen to organise the event and provide one-stop services, spanning event-planning, strategy development, venue pitching, tour management, contract management, PR, marketing third party management and reporting of final results.
5 selected performing arts companies achieved exciting reviews from the professional media and ordinary audiences within the 3 weeks full-run during Fringe, at three outstanding theatre venues in Edinburgh. To promote ‘Taiwan Season’ from a branding perspective, this creates an international stage on which to showcase more artists in the near future.
The Times ★★★★
The Scotsman ★★★★
The Herald Scotland ★★★★
The Skinny ★★★★
Three Weeks ★★★★
Fresh Fringe ★★★★
Across the Arts ★★★★
Exeunt ★★★★
Pangea Magazine ★★★★
Dark Chat ★★★★★
The Taiwan Season official website:
http://www.taiwanseasonfringe.com/tw/
The highlight video of all the performances at the Edinburgh Fringe 2014:
https://www.youtube.com/watch?v=Iqq_bh83TXo

We provided consultant and curating services to a tourist destination town near Shanghai to develop an arts festival according to the local history and landscape. Through researching and analyzing case studies of famous international festivals and the unique local conditions, we had the inspiration to combine select of examples of international best practice with core Chinese values to run a great festival perfectly suited to the local community. The festival included performing arts, public interactive installations, family-friendly events and a light show, fashion show, academic forum, landscape photography competition and exhibition.

We provided consulting services to a leading Chinese property developer to understand the London theatre environment and cultural landscape to support their mid-size theatre development and programming project. One of the mostly highly developed cities in China, the average age of the population in Shenzhen is 28.9 years old, relatively younger than other Chinese cities. Most of the citizens have some overseas experiences, so they are more open-minded and curious about international pop arts. Furthermore, large numbers of foreign investors have brought a multi-cultural atmosphere to the city. In combination this makes theatregoers a fashion life style and a new trend that is competing increasingly with cinema as a form of entertainment. According to these bases, we believe that a modern theatre space is urgently required and could add significant value, and provided our professional visions on the construction project.

USHERS: The Front of House Musical follows a shift in the lives of the stagiest people in the theatre; the front of house staff. The production is created by a group of emerging artists, with passion and dream. We partly supported the production West End transfer. The producer of the show has successfully developed his career in the industry and joined a top West End producing company.

We provided the one-stop services for the China Performing Arts Agency (CPAA) to achieve their London premiere of Silk Road, including tour management, marketing support, and event management. As the first theatre piece staged after the Cultural Revolution, Silk Road is an important cultural symbol in Chinese contemporary history. The trademark dance movement in this production has been applied to the Beijing Olympic opening ceremony performance.

We were contracted to provide the Taiwanese Ministry of Culture with a one stop service for the second season of Taiwanese work at the Edinburgh Fringe. The season showcased an incredible display of Taiwanese artistry from circus to contemporary dance to puppetry, all performed by Taiwan’s most talked about performance art companies. Our expertise and overseeing for the Ministry included: event planning, strategy development, venue pitching, contract supervision, third party marketing/PR, and project completion reports.
Following our work with trusted local marketing and PR partners, the performances went on to garner highly praiseworthy and popular reviews from theatregoers on social media and professional media alike, including The Guardian, The Times, and The Scotsman, amongst many others.

Following the success of Silk Road with the China Performing Arts Agency (CPAA) last year, we are pleased to present Legend of the Sun, a traditional tribe story of the Zhuang people in Guangxi Province, to British audiences once again. This time, as the first stop of the show’s European Tour, we did our best to ensure outstanding local promotion.
Apart from the well-conducted marketing, VIP reception and tour management, we planned the audition event, which received over 200 applications from university dance graduates and local professional dancers. Eventually, we chose 1 male Italian dancer, Giuseppe Laurenza, and 1 Greek female dancer, Eleni Papaioannou, to go on stage together. Both of them have significant performing experience and help greatly to make the show even more eye-catching and memorable, through collaboration with the long-standing Chinese performers.
The show received great reviews from various media, including British Theatre Guide, Everything Theatre, Public Reviews, Critical Dance, and others.

We worked with Shanghai Theatre Academy to deliver an educational event introducing the traditional Chinese puppet culture. Beauty and the Beast is an experimental piece presenting a Western fairy tale story by traditional Chinese opera with puppetry. The puppet workshops, lead by YU Yang, the lecturer from puppet department of Shanghai Theatre Academy, introducing and showing the puppet-making techniques on the spot.